With one month to go for its release, Disney is sparing no expense in marketing Captain Marvel. At tonight’s big Super Bowl game, Disney just gave the latest Marvel Studios movie a new Super Bowl Spot. The short trailer spot does not give away plenty of new footage save for a few snippets here and there but should definitely help keep the conversation about Captain Marvel flowing on social media. It’s also centered around the “Higher, Further, Faster” tagline that Danvers says a few times in this 30-second clip.

Marvel has ramped up the marketing for Captain Marvel significantly ever since tickets went on sale. Strong pre sales mean the movie is tracking for a huge opening with posters and stills dropping on a frequent basis. The next month should be even more busy as the inevitable Captain Marvel premiere is hosted and word of mouth about the movie and its many secrets begins trickling in.

Captain Marvel is set for release on March 8, 2019.